Category | Innovation

A Money Man’s Trials in Retailing

Posted on 13 January 2012

Eddie Lampert found it easier to buy Sears than to make it thrive

Wendy’s Goes Beyond the Dollar Menu in Japan

Posted on 13 January 2012

To lure trendy diners, the chain has introduced a $16 burger topped with truffles and foie gras

Google’s Brain-Busting Job Interview

Posted on 13 January 2012

Jan. 6 (Bloomberg) — Bloomberg’s Erik Schatzker reports on Google Inc.’s difficult questions for job applicants.

Heineken Finds Help South of the Border

Posted on 13 January 2012

The one-time import leader in the U.S. gets a boost from Dos Equis

Michael Jackson’s Estate Wants to Keep Thrilling

Posted on 13 January 2012

More than two years after his death, Jackson is still on top. His estate wants to keep him there

Tebow-Mania Helps Companies Cash In

Posted on 13 January 2012

Denver Broncos’ Quarterback Tim Tebow is boosting profits for endorsers such as Nike and Jockey

Show Business: King of Pop Still Raking It in

Posted on 13 January 2012

Jan. 6 (Bloomberg) — Bloomberg’s Scarlet Fu reports on how Michael Jackson’s estate plans to keep the brand from aging.

Seattle Goes Green With Marine Toilets, Big Solar Hat: Review

Posted on 13 January 2012

In Seattle, contractors have begun digging for an office building that will eventually wear what looks like a big cocked hat.

Reinventing Lincoln

Posted on 13 January 2012

With the new Lincoln MKZ debuting today, here’s an inside look at designer Max Wolff’s plans to save an iconic, but fading, American brand

Rovio’s Stalbow on Angry Birds Marketing, Film

Posted on 13 January 2012

Jan. 9 (Bloomberg) — Andrew Stalbow, general manager for North America at Rovio Entertainment Oy, talks about marketing "Angry Birds" and the possibility of movies based on the game. He speaks with Jon Erlichman on Bloomberg Television’s "Bloomberg West." (Source: Bloomberg)